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Are you totally in tune with your target market? In order to stand out from the crowd, you must differentiate your services from those of your competitors by developing and employing strategies to make targeted customers take notice and “feel special.”

In this episode of “The Little Big Show,” small business expert Denise O’Berry shares three questions you should ask to make sure your target market feels special.

How To Make Your Target Market Feel Special (and Reap the Rewards) presents The Little Big Show, a video series from small business expert Denise O’Berry. Watch Denise’s show each week to learn bite-sized tips that can make a big difference in your business bottom line.

Watch the previous episode:
Transform Your One-Time Customers into Regular Customers

About Denise O'Berry

Denise O’Berry is a small business expert who’s been helping small business owners take action to build sustainable businesses since 1996. Denise has worked with hundreds of small business owners over the years and continues to be inspired by their enthusiasm and ability to overcome huge obstacles. You can connect with Denise at her website at, follow her on Twitter @deniseoberry, or connect on Google+.